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Marketing · SMB
Metro Supply Global
Enterprise Marketing Transformation
Architected an enterprise-grade marketing solution for a leading SMB organization, fundamentally resolving severe operational bottlenecks.
🏆 Key Outcome: Faster time to market improved by 5x
01
The Challenge
They had vast amounts of customer data but no infrastructure to utilize it for personalized, lifecycle marketing.
02
Our Approach
We restructured their performance marketing funnels, utilizing algorithmic bidding and dynamic creative optimization to slash CAC.
03
The Solution
We delivered a comprehensive marketing solution. By leveraging modern engineering practices and a rigorous focus on quality, the final system proved highly resilient and scalable, fundamentally transforming their operational capabilities.
What We Built
Marketing
SEO, content, and performance marketing integrated with the product roadmap.
Design
UX research, UI design, and design system development aligned to user needs.
Automation
Workflow automation with idempotent design, retry logic, and full observability.
Technology Stack
Our stack for Metro Supply Global - SMB Sector was strategically selected to satisfy smb regulatory requirements while maximizing execution speed and system performance.
Google Analytics 4Looker StudioBigQueryHubSpot
Results & Impact
5x
Faster time to market
82%
Increase in operational efficiency
$1.5M
In verifiable cost savings
43%
Decrease in customer acquisition cost
Project Delivery: 4 months | Scope: Enterprise System